Content marketing for your translation business
Creating client-focused content to grow your business and support your prospective clients at different stages of their buying journey.
Inbound marketing for your business
Let your content travel around the world and work while you sleep. We'll be focusing on the type of content you should create for your business to attract clients as well as repel those you don't want and the easiest way to get going.
- Why you should consider content marketing
- Your clients ask, you answer, or how to create content your clients actually want to consume so you're spending time on the right things
- SEO in brief
- Refining your enquiries a.k.a. building a content fortress so that only the best customers make it to your inbox
- Customer awareness stages and what kind of content will appeal for each stage
- Interview with marketing ninja Kenda Macdonald who clarifies the different awareness stages and where you should start (highly specific content to aware customers!)